What is GEO (Generative Engine Optimization)?

GEO is the practice of optimizing your online presence so AI search engines recommend your business. Think of it as SEO for ChatGPT.

Why GEO (Generative Engine Optimization) Matters for Local Businesses

In 2026, 45% of consumers use AI search engines (ChatGPT, Claude, Gemini, Perplexity) to find local services — up from just 6% one year ago. Understanding GEO (Generative Engine Optimization) is essential because it directly affects whether AI recommends your business.

Google organic clicks have dropped 42% since AI Overviews launched. Businesses that ignore AI visibility signals are losing customers to competitors who optimize for them.

How to Check Your GEO (Generative Engine Optimization) Status

The fastest way to see how your business performs on this metric is to run a free GEO Audit. Our 14-point check analyzes your website across all the factors AI search engines use when deciding who to recommend — including GEO (Generative Engine Optimization).

Check Your Score — Free GEO Audit →

How to Improve