Case Studies
Real AI visibility data from real brands
Wireless Earbuds
TOZO is a top seller on Amazon with thousands of 5-star reviews. But when users ask ChatGPT or Perplexity for earbuds recommendations, TOZO appears in only 8% of responses. Apple (56/100) and Jabra (52/100) dominate.
Mentioned: 8%
Platforms visible: 1/4
Leader: Apple at 56
Fitness Tracker
Xiaomi Band is one of the world's best-selling fitness trackers. Yet across 4 AI platforms and 12 purchase-intent queries, it was mentioned zero times. Garmin dominates with a perfect 100/100.
Mentioned: 0%
Completely invisible
Leader: Garmin at 100
Wireless Earbuds
EarFun makes well-reviewed budget earbuds, but AI shopping assistants barely know they exist. They appeared in only 8% of queries, invisible on 3 of 4 platforms tested.
Mentioned: 8%
Platforms visible: 1/4
Leader: Jabra at 52
Portable Charger
Baseus is a major charging accessories brand, but Anker dominates AI recommendations with 3x higher visibility. Baseus is completely invisible on ChatGPT — the most-used AI assistant.
Mentioned: 25%
ChatGPT: invisible
Leader: Anker at 100+